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The Trust Factor: Negotiating in SMARTnership, by K. Jensen
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Offers deal-makers techniques to access mutually beneficial solutions that cannot make their way to the bargaining table without a cooperative strategy that enables the parties to together with mutual benefit and success.
- Sales Rank: #2584242 in Books
- Published on: 2013-12-03
- Released on: 2013-12-03
- Original language: English
- Number of items: 1
- Dimensions: 10.24" h x .76" w x 6.19" l, 1.25 pounds
- Binding: Hardcover
- 262 pages
Review
'Trust is critical to effective negotiating. The Trust Factor is full of useful negotiation advice combining Jensen's impressive negotiation experiences with insights from behavioral economics and trust research. The book is clearly written and the advice is straightforward.' Daniel L. Shapiro, Ph.D., Director, Harvard International Negotiation Program and co-author, Beyond Reason: Using Emotions as You Negotiate
'Keld Jensen's book is full of great insights on how to build negotiation competency and develop long term relationships underpinned by trust. This book is very relevant for company executives who have business dealings in Asia where the TRUST Factor and the ability to connect ('Guanxi') must be established as key success factors between western companies and their Asian business partners.' Peter Woon, Vice President, Procurement and Supply Chain, Marina Bay Sands Pte Ltd
'A superb and deeply relevant book which is refreshing and thought provoking. This book will help build bridges between trading partners and highlights the unlimited possibilities for those who chose to adopt the principles of Negotiating in SMARTnership. I assure you that we at Deutsche Bank will employ this in our negotiations going forward." Joseph Martinez, Head of Global Sourcing, APAC, Deutsche Bank AG, Asia Pacific Head Office, Global Purchasing and Cost Management
'This book outlines a transition, from negotiation as an event, to negotiation as a process. In making that journey, it provides compelling evidence of the value that is missed by conventional negotiators and provides insights to a winning combination negotiation, trust and behavioral economics. Together, these elements generate new, value-add solutions that support sustainable and highly profitable relationships. Easy to read, practical to implement, substantial in its personal and business impact reading this book really is non-negotiable!' Tim Cummins, President/CEO of International Association For Contract & Commercial Management
'In The Trust Factor, Keld reminds us that our irresistible lure to a focus on results, and to "win" also narrows our focus so we can't see alternatives. Counter-productive practices like "bluffing" and over-reliance on data, feed a cycle of sub-optimal negotiations. Keld explores more rarified ideas such as: How do we find asymmetrical value? Why do people trust you? He provides a rich set of examples, tips, and tactics where you are sure to learn (or relearn) something that you can use tomorrow!' Dr. Dennis Baltzley, Senior Vice President, Executive Education, Thunderbird School of Global Management
'Anyone looking to be an excellent negotiator must read this book. Keld has completely shifted conventional thoughts on negotiation. Now everyone can win and win big!' Rodney Cheah, General Manager, TenCate Geosynthetics
About the Author
Keld Jensen is founder and CEO of MarketWatch Centre for Negotiation A/S, a consulting and training organization that has worked with private industry and governmental bodies in Europe, Asia, North America, and Africa. His company has subsidiaries in Singapore and the U.K. A former Chairman of the Centre for Negotiation at the Copenhagen Business School, he teaches Business Administration, Management, and International Negotiation. He also teaches at other prominent Executive MBA schools worldwide as a guest lecturer including the Thunderbird School of Global Management (Phoenix, AZ), where he co-directs the eMBA program on negotiation. He is a frequent media commentator in Europe and the United States and blogs regularly at Forbes.com.
Most helpful customer reviews
2 of 2 people found the following review helpful.
Harnessing the power of trust in negotiations
By Toke Kruse
I’ve read many books on negotiation in general, and negotiation strategies in particular, but The Trust Factor runs at the head of the pack, so it deserves a review. The book has plenty of wisdom to impart on negotiation strategies, but adds a rare look at another crucial factor: trust, as the glue between negotiating parties.
The author, veteran negotiator Keld Jensen, focuses on this vital aspect of any negotiation, and provides tools for self-empowerment – the means to arm yourself for any future negotiation, large or small.
You might think that there’s some degree of trust is in every relationship – and you’d probably be right. But have you ever considered the degree of trust necessary before you would even begin any important negotiation?
One of the essences of Jensen’s book is this: the lower the level of trust between negotiating parties, the smaller the value they will come away with when negotiations are concluded.
Looking at the other side of this same idea, if you can successfully raise the trust factor, you can effectively increase the value both parties will take home from the negotiating table.
Keld’s book is not just a “soft,” theoretical, ivory-tower collection of philosophic musings. It is rich with real, experience-based tactics and practical examples – backed by contemporary thought on the psychology of how we think and act.
Any executive, any sales department, any business with negotiation on the agenda should make time for a study of this book. Doing so could well take their future negotiations to a rewarding new level: the mutual trust level.
I recommend you to read this book.
0 of 0 people found the following review helpful.
Five Stars
By Amazon Customer
Great read.
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